Are you struggling to get your website to rank on the first page of search results? Well, my friend, the problem might be your choice of keywords. If you’re targeting keywords with high competition, you’re going to have a hard time outranking your competitors.
However, if you focus on keywords with high volume low competition, you’ll have a much better chance of getting your website to the top of the search results.
In this article, I’ll show you how to find those high volume low competition keywords and use them to boost your website’s traffic and visibility.
Before we dive into finding those high-volume, low-competition keywords, let’s take a step back and understand what keywords are. Keywords are the words or phrases that people use to search for information on search engines. For example, if someone is looking for a recipe for chocolate cake, they might type in “chocolate cake recipe” into Google. That’s a keyword.
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How to Find High Volume Low Competition Keywords
Now that we know what keywords are let’s talk about how to find high-volume, low-competition keywords. One way to do this is to use keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs. These tools will give you data on how many times a keyword is searched for each month and how much competition there is for that keyword. Look for keywords that have high volume low competition.
Another way to find these keywords is to think about the pain points or questions that your audience might have. For example, if you run a travel blog, your audience might be searching for “cheap flights to Europe” or “best travel destinations for couples”. These are specific phrases that have high volume but may not be as competitive as broad terms like “travel”.
Using high-volume, low-competition keywords
Once you’ve found your high-volume, low-competition keywords, it’s time to start using them in your content. Make sure to use them in your title tag, meta description, and throughout the content, but don’t overdo it. Use related keywords, synonyms, and semantically related topics to create natural text.
Highlight the key features and use persuasive language
When writing content around these keywords, highlight the key features of your product or service that will appeal to your audience. Use persuasive language to make your offer irresistible. Use strong calls to action and highlight the risk-free nature of the offer to increase conversions.
Empathize with your audience
Remember to empathize with your audience and provide solutions to their pain points. Use case studies and research to show the effectiveness of your product or service. Show that you understand their problems and can offer a solution that works.
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In conclusion, finding high-volume, low-competition keywords is key to boosting your website’s traffic and visibility. Use keyword research tools or think about your audience’s pain points to find these keywords. Use them in your content, highlight key features, and use persuasive language to make your offer irresistible. Empathize with your audience and offer solutions to their problems. With these tips, you’ll be well on your way to ranking higher in search results and getting more traffic to your website.
What are high volume low competition keywords?
High volume low competition keywords are search terms that have a high number of monthly searches but relatively low competition from other websites. Targeting these keywords can increase your chances of ranking higher in search results and driving more traffic to your website.
How can I find high volume low competition keywords?
You can find high volume low competition keywords by using keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs. These tools provide data on search volume and competition levels for various keywords. Additionally, you can think about your audience’s pain points or questions and search for specific phrases related to those topics.
How should I use high volume low competition keywords in my content?
Incorporate high volume low competition keywords into your content by using them in your title tag, meta description, and throughout the content. Make sure not to overdo it and use related keywords, synonyms, and semantically related topics for a natural flow. Focus on highlighting key features, using persuasive language, and empathizing with your audience to address their pain points and provide solutions.
Why is targeting high volume low competition keywords important for SEO?
Targeting high volume low competition keywords is important for SEO because it increases your chances of ranking higher in search results. With less competition, your website has a better opportunity to stand out and attract more traffic. Additionally, focusing on high search volume keywords ensures that you are targeting terms that people are actively searching for, increasing the relevance of your content to your audience.
Are there any services that can help me find high volume low competition keywords?
Yes, there are services available that can help you find high volume low competition keywords. Many digital marketing agencies and SEO professionals offer keyword research and competitor analysis services. These services can help you identify profitable keywords, analyze your competition, and provide insights into search volumes and click-through rates, giving you the necessary information to optimize your content and improve your search rankings.