TikTok, the energetic video-sharing platform that’s sweeping the globe, is all about quick and entertaining content. From catchy music and dance challenges to the latest beauty trends, TikTok captivates us in mere seconds. The app is used in over 150 countries by a billion users, each spending approximately an hour a day devouring these fun-sized video clips.
The Art of Crafting a TikTok Video
The secret sauce to a successful TikTok video? Keep it short and snappy. Research has shown that our attention span has shrunk from 12 seconds in 2000 to a measly 8 seconds today – less than a goldfish! So, to capture your audience’s attention, it’s ideal to keep your TikTok videos between 7 to 15 seconds long.
Additionally, controlling the speed of your video can create dynamic and compelling content. In fact, Bella Poarch, one of the most adored TikTokers, maintains a consistent video length of approximately 14 seconds. But remember, length and speed are just pieces of the puzzle. Adding relatable content and catchy tunes can also level up your TikTok game!
Speeding Up Videos with TikTok’s Built-In Features
Here’s a simple guide on how to use TikTok’s in-app tools to control your video’s speed and length:
Step 1: Craft a New Video
Launch TikTok and tap the plus icon at the center to create a fresh video.
Step 2: Take Control of the Speed
Find the “Speed” button on the right side. Click on it to tweak your video speed. Select 2x or 3x for a fast-paced video.
Step 3: Set the Perfect Length
Choose your desired video length from the top of the red record button. Options range from 15 seconds to up to 10 minutes. Remember, a 7-15 second video is optimal for keeping your viewers hooked.
Step 4: Time to Record
Once you’ve decided on the speed and length, hit the red record button and hold it down till you finish recording your content.
Step 5: Play Around with Different Speeds
You can record the same scene at various speeds. Simply release the red button after the first take, adjust the speed, and record again.
Step 6: Preview Before You Publish
Tap the check button to review your creation before publishing it.
One limitation is that you can only change the speed for new videos. If you want to adjust the speed of an existing video, consider using a third-party software.
Accelerating TikTok Videos Using Third-Party Software
CapCut, developed by the creators of TikTok, is an excellent, free, and user-friendly app for editing your TikTok videos. Follow these steps to speed up your videos using CapCut:
Step 1: Start a New Project
Click on the “New Project” tab and select the video you want to edit.
Step 2: Time for Edits
On the left side of the screen, tap the “Edit” button, then select “Speed” from the options. You’ll see two options: “Normal” and “Curve”.
Step 3: Adjust Speed Using the “Normal” Button
Choose “Normal” to change the speed between 0.1x to 100x. Drag the slider above 1x to speed up the video.
Step 4: Play with the “Curve” Button
Using the “Curve” button allows you to select from preset speed types like “Montage”, “Hero”, “Bullet”, “Jump Cut”, “Flash In” and “Flash Out”. Or you can choose “Custom” for a more tailored speed.
Step 5: Confirm Your Edits
After editing, click the check button to finalize your video.
Step 6: Export and Share
Tap the “Export” button at the top right corner, then “Share” to upload your spruced-up video directly to TikTok.
Wrapping Up
TikTok, with its endless stream of engaging videos, is a treasure trove of entertainment. As creators, we strive to carve out a space in this vast realm with content that stands out. To maximize engagement, consider both the speed and length of your videos. Use TikTok’s in-built features or third-party apps to keep your videos within the 7-15 second range, and experiment with different speeds to find your unique style. Just like Bella Poarch, you too can win the TikTok game with your captivating short videos. Happy TikToking!