Social media algorithms are mind-bogglingly complex. They try to figure out what you need to see, where and when.

To decide the “when” part, these many social media algorithms look at what content they think you like the most, what interest it has, and when it was posted. Based on this, they decide the order in which you view the posts.

A notable exception to this rule is Facebook groups, where posts are displayed with the most recent at the top and the oldest at the bottom.

If you have ever browsed a Facebook group, you may have seen several people commenting on a post. You then wondered what could be going on. Don’t worry, several people have also asked themselves the same question.

But we are here to help you! Read on to find out what exactly that weird little “bump” comment means and how it can be used.

What does the “bump” comment mean on Facebook?

In fact, when a person comments on a message in a Facebook group, they try to bring it up to the top of the page. He may do this to try to draw attention to the post, because the higher the post is on the page, the more likely it is to be seen and generate interest.

The bump is often observed in buying and selling groups. People often try to bump up their own posts to try and sell their items. By pushing their post to the top of the page, they give themselves a better chance of selling what they’re trying to sell.

Origin of the word ‘Bump’: The word ‘Bump’ is generally said to be an acronym for ‘bring up my post’, although it is not absolutely certain that this is the reason why the word started to appear. be used on social media posts. This is now the accepted meaning.

Can we consider it rude?

In many cases, yes, this can be considered rude. By pushing your own post up, you move other posts further down the page, which obviously can annoy people. After all, why should your message take precedence over theirs?

Even if a group allows ‘bumping’, other group members may consider it rude if you do it too frequently.

In no time, a Facebook group can turn into a real battlefield where derogatory comments follow one another. This is why some groups advise you to limit the frequency of bumping. Some groups even forbid it completely to avoid any problems.

Is there an alternative to bumping?

If you think a post deserves to be at the top of a Facebook page, you can ask the group administrator (the person who created and manages the group) to pin this post.

This publication will then remain at the top of the page until it is removed from the list.

However, pinned posts are generally reserved for posts that are beneficial to the group as a whole, such as rules or tips for group users. So it’s best not to ask for your message of selling an old kettle to be pinned.

Is there a way to highlight a message without anyone knowing?

If you really want to edit your message without risking the wrath of the group administrator or other members, there is a little trick that can help you. If you enhance your post, as usual, to put it at the top of the list, you can then delete your comment. Your message will stay at the top of the page and other members won’t know about it!

Can I use the Bump on other platforms?

As we mentioned at the beginning of this article, the algorithms of other social media platforms (as well as other Facebook pages, such as News Feed) are a bit more complicated. As a general rule, it is not possible to bump posts on most social media pages.

While commenting on a post on these pages may help the post be viewed slightly more favorably by the algorithms when deciding what to put at the top of each page, there is no guarantee that this will automatically move this post to the top.

If I can’t promote a page, what can I do to draw attention to a post?

On Instagram, you can place stories in your “highlights” section. This appears at the top of your profile, and you can add multiple stories to several different highlight reels. However, this feature is only useful when people visit your profile and is not useful for posts that appear on the News Feed.

Facebook has a similar setting called “stories”, but these are slightly more advantageous in that they appear on the news feed of your friends (or followers). They are therefore much more likely to be seen.

You can also ask people to share your post, because the more it is published, the more likely it is to be seen by a wider audience.


Here are the points to remember from this article:

  • To Bump (Bring Up My Post) consists of raising a post to the top of a page by commenting “bump” on a post.
  • The bump can be perceived as rude.
  • Some groups limit the frequency of the bump, others prohibit it completely.
  • If you can’t bump, you can ask the group admin to pin a message.
  • You can secretly trigger a bump by immediately deleting your bump comment.
  • The bump does not work on most social media pages.
  • The alternatives are using stories/highlights and asking people to share your message.