Trendyol is a treasure trove of opportunities for those who want to enter the market and grow their business. As an e-commerce site with an extensive range of products, you can sell your own products on this platform and enjoy many benefits. This article will guide you through the process of opening a store and managing it on Trendyol.

Brief Overview of Trendyol

Trendyol is an e-commerce platform based in Istanbul, boasting 25 million members and 50 million visitors per month. Established in 2010 by Demet Mutlu, Trendyol operates alongside Dolap, a second-hand platform, Trendyol Express, a transportation network, and Trendyol Tech, a research and development center focused on digital transformation. It’s a unique shopping site that offers exclusive prices to its members through prestigious brands, providing a privileged shopping experience.

How to Open a Store on Trendyol?

To open a store on Trendyol, you must be a business owner. During the application process, your Turkish identification number and your company’s tax identification number will be requested. On the top right corner of the main page, you will find a “Sell” button. This button will redirect you to the “Seller Application Form” page.

Once you complete the relevant sections of this form, you will receive an informative email with the subject, “Your Seller Partnership Application Has Been Received”. Following this, the information provided during the application is evaluated. If there is no missing or incorrect information, your application is approved.

The “Your Application Has Been Approved” email contains the next steps and the link to your seller panel. You will need to click this link and update your password to access your account at Once you’ve logged in, you will be directed to the “My Seller Application Process” area to proceed.

What are the Steps to Open a Store on Trendyol?

In the “My Seller Application Process” section, to complete your application, you must enter all information and documents accurately and in their entirety. Otherwise, your application will not be completed. The information that you are required to share completely during the store opening process is as follows:

Company Information: Registered email (KEP) address, tax office, company type, mersis number, invoice type, tax identification number/Turkish identification number are required.

Payment Information: Bank name and IBAN number are required.

Sales and Operations: Store name, shipping information, and preferred integration model information are required.

Address & Contact Information: Invoice address and authorized person information are required.

What Documents are Required to Open a Store on Trendyol?

The list of documents necessary to open a store and make sales on the site is available for you during the document entry process. These documents are:

  1. Seller Membership Agreement
  2. Trade Registry Gazette
  3. Tax Plate
  4. Activity Certificate (for the last 6 months, for capital companies)
  5. Signature Circulars (Signature Declaration for individuals)

The Seller Membership Agreement should be downloaded from the same page, printed, and each page should be signed by authorized persons and stamped by the company (For sole proprietorships, name, surname, Turkish ID number, and signature). Afterwards, all pages of the agreement need to be scanned and uploaded to the site. Once all documents are uploaded, you will see a message stating, “Your Information and Documents Have Been Successfully Uploaded”. After all the documents uploaded to the system have been approved, the Seller Membership Agreement should be shipped to Trendyol within the following 15 days.

Trendyol Store Management

Once you’ve filled in all the information and uploaded the relevant documents, if there are no shortcomings, your entry is approved and your seller registration is created. You can manage your store via your seller account or integration account. A Seller Panel is assigned for your seller account. Through this panel, you can upload your products, monitor orders, track returns, access basic sales reports, and seek assistance for seller support. However, these operations are not sufficient for substantial sales charts. Therefore, in addition to this, store management should be supported with an additional marketplace integration service that can manage your correct accounting and financial processes.